May 25, 2022
In General Discussions
Important: choose the option 'Merge' and then 'Rename Industry Email List conflicting tags, triggers and variables'. Click on 'Confirm'. You have now imported the solution. Go to Tags and open the tag 'GA4 Event – Session Duration'. Here you need to adjust one Industry Email List thing: Under the 'Configuration tag' option, select the 'GA4 configuration'. If all goes well, it is already there. Click save. You are now ready, click on 'Send'. Result If the solution is installed correctly, you will see data appear in your event report after a few days. You can find this report Industry Email List under 'Configure'. Then you go to the 'Events' report. The solution tracks six different events: Screenshot of events in GA4 Screenshot of the event report in GA4. In this overview you can see how many sessions Industry Email List last longer than x number of minutes and how many users are involved. With the slider under 'Mark as conversion' you can select which of these events you want to use as a conversion. For example, with a session duration of 5 minutes: Set GA4 session duration events as conversion Use the 'mark Industry Email List as conversion' slider to set session duration events as conversion. Yes, this is it! With this, we migrated the target with target type 'Duration' from Universal Analytics to Google Analytics 4 . Below I will answer some questions you may have Industry Email List about this solution. Questions and comments Why should I measure long sessions as a conversion? It is common in online marketing to track conversions when someone has bought something or has requested a quote. A purchase or request represents value for your organization. Long sessions Industry Email List usually represent no value. No transaction takes place and you cannot sell your visitors anything yet. Still, it sometimes makes sense to measure long sessions as conversion. For example, a Industry Email List long session can be an indication that your visitor is orientating. This visitor is, as it were, still 'on the way' to a purchase.